Merle Soppela

Merle Soppela

A TOOL FOR AN ATHLETE’S SPONSOR PARTNERSHIPS AND ACQUIRING FAN PRODUCTS

Apart from company and product brands Suosio brand tool helps you manage a personal brand.

Merle Soppela is an alpine skier from Rovaniemi. She is in the national B team and represents Santa Claus Ski Team. She needed an easy way to create awareness for her partners and herself.

Seven-1’s Suosio was the solution to both.

First we designed a logo for Merle. The logo is made up of her initials incorporating mountain peaks and skier’s tracks on a slope.

Merle’s own web pages are the channel for sponsors. At www.merlesoppela.com visitors learn about Merle and e.g. her training programme.

Suosio provided Merle with a wide selection of ready-designed samples of fan products such as a t-shirt and a mug.

 

Web pages

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How the logo and mark were developed.

 

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A paper bag and a T-shirt.

 

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A brand picture.

 

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A business card.

 

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Web pages.

 

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A beach flag, mug and car.

 


Other references

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